When digital technology supports humans
An appointment is no longer just a reserved time slot. It is the first act of customer relationship. Thanks to an online booking solution, your customers can choose:
- The time slot that suits them, even at 10 pm after their favorite series;
- The right channel: in an agency, by video or by phone;
- The advisor adapted to their needs.
On your side, your teams arrive ready and briefed with all the information necessary for a personalized exchange. Less waiting, more added value and a customer experience that is really fun (for customers and advisors!).
A strategic tool to boost your performance
Beyond comfort for the customer, making appointments online is becoming a key performance indicator for your marketing and digital teams. Among other things, it allows:
- Identify the sources that generate the most traffic and conversions (email campaigns, website, in-store QR codes...);
- Analyze the quality of leads according to their origin;
- Plan your teams according to real demand to avoid overload or empty slots.
Connected to your CRM, this solution enriches your customer base in real time, offering you a complete view of the customer journey, from the first click to the appointment. It changes everything for your future campaigns and your customer personalization!
A way to enrich the point of sale experience
Beyond its online conversion function, making appointments also plays a key role in generating traffic to the point of sale. By encouraging the customer to travel, it allows them to have a personalized experience in the store: a privileged welcome, tailor-made support or the discovery of new products. This approach also applies to events organized in stores: DIY workshops, demonstrations, advice sessions, VIP invitations...
Making appointments then becomes a real sales promotion tool. and loyalty. It allows you to extend the relationship after the visit, you can ask for a customer opinion or a satisfaction score, thus strengthening the e-reputation of your brand. This virtuous circle, appointment scheduling, lived experience, shared opinion, contributes to improving your visibility and your referencing. The circle is complete!
Transforming digital visibility into real and human experiences
Booking appointments online simplifies everyone's life, the client gains autonomy and comfort, while the advisor frees himself from repetitive tasks to focus on what matters most, the relationship. This fluidity creates more qualitative exchanges, better prepared appointments and, in the end, happier and more loyal customers.
Its impact goes further, by encouraging people to go to the store or to participate in workshops, events or activities, making appointments becomes a real driver of real engagement. It transforms digital visibility into concrete and memorable experiences, strengthens the human bond and nourishes the relationship after the visit through the collection of opinions. This will lead to a better e-reputation, strengthened SEO and a complete customer experience from click to smile.
To go further
Do you want to know how to connect local digital visibility, online booking and customer experience to boost your store traffic and maximize your conversions? Sign up for our webinar, co-hosted with Dorothée Mani, CEO Evermaps and Julie Lasnier, Marketing Manager Agendize, on November 27 at 11 am.
Sign up here
Contact one of our experts to take advantage of Agendize expertise and find out more about the feasibility of your project.
