Are you making the most of your Franchise’s customer information?

Franchise Customer Information-WhitePaper

Did you know?

  • 94.74% of franchise organizations view their marketing strategies as “very similar, somewhat similar, or unsure” compared to those of their competitors
  • 61% of consumers now either expect or appreciate calls, online appointment booking and more from their local businesses
  • Customer engagement tools are crucial to collecting more of the data franchises need to understand what their customers really want
  • Lacking customer information risks lower lifetime value from customers, as well as dwindling opportunities like referrals and more

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