Conversion Optimization

Services in beauty and relaxation are in vogue these days, their popularity particularly fuelled by the ease-of-marketing possible through visually stimulating social platforms like Facebook and Instagram, and employment in professions like cosmetology and barbering are expected to grow from 11 to 13% between 2012...

Real Estate is a competitive landscape, filled with big paydays and tough bottom lines. Adding to the competitiveness of this industry is the relative equality between firms - 84% of real estate firms are independent/non-franchised companies, with 13% being independent franchises and 3% being corporate...

With consumers demanding more digital engagement than ever before, Online Scheduling can provide businesses a unique means to craft outstanding experiences for their customers. Features like notifications, reminders, custom message templates and widgets can help drive increased interest in a business’ offerings, while also conditioning...

Major Telecommunications companies have formed the backbone of our digital revolution, powering the infrastructure that provides internet access to billions while also seamlessly incorporating new products and services along massive distribution and supply chains. The demand for new devices and networked services has been so...

By the end of 2019, Accenture predicts that 66% of US health systems will offer Online Scheduling solutions, while 64% of patients will book appointments digitally. Nearly 38% of all appointments will be self schedules - that’s nearly 986 million appointments creating $3.2 billion in...

Digital customer engagement is a growing and important facet of the way any business communicates with its customers, and Click-to-Call is no exception. According to a study by Marchex, consumers will spend $1.12 trillion through click-to-call mechanisms this year in the United States alone.   Furthermore,...

In mapping a customer journey, it’s important for enterprises in retail banking, telecom and other sectors to consider implementing all the right tools in setting up engagements with its customers. Whether it’s simple lead collection forms, more complicated engagements like those that come with Live...

Every consumer understands the value of retail employees in making customers feel welcome to a storefront. From their expertise, caring personal presence, and ability to communicate different benefits of products and services in a way different people can understand, retail employees drive the success of...