AgendiZe Video-to-Action API for Online Video Marketing
Online videos are meant to be more than just watched. With AgendiZe Video-to-Action API, audiences can interact with businesses and advertised products while the video is playing, instead of merely watching it. Now consumer viewers can take immediate action by contacting the business live; sharing the business or product information on Facebook, AIM, SMS, MySpace, del.icio.us, blogs, email and more than 100 services and devices; finding a local map for that business; rating, commenting, voting and more.
AgendiZe Video-to-Action API transforms any online video marketing campaign into a live source for active consumer engagement that is up to 20 times more effective in generating leads, calls, word of mouth and in-store customers for client businesses and products than traditional “view-only” videos are.
Example of an online video with Call-to-Action capabilities powered by AgendiZe Video-to-Action API:
Opportunity for Marketing Agencies and Online Video Publishers
With AgendiZe Video-to-Action API, marketing agencies and online video publishers finally have an easy way to embed a full suite of customer engagement tools within their video campaigns. Any size video marketing campaign can be made actionable across more than 100 social platforms and devices by leveraging the same enterprise-class, cross-platform Click-to-Call & Chat and Click-to-Save and Share suites that power the world’s largest Yellow Page and directory publishers.
AgendiZe also presents marketing agencies and online video publishers with a unique opportunity to not only increase the effectiveness of their campaigns, but better showcase those results to clients by capturing user interactivity across all of these platforms simultaneously—all on a single, unified dashboard for reporting.
Example of an Online Reporting Console powered by AgendiZe Video-to-Action API:
AgendiZe Video-to-Action API is based on common web standards and is designed to be quickly and seamlessly integrated in any Flash or Adobe Flex application or video player. The unified reporting dashboard can also be fully customized, integrated and/or exported for use within any marketing or analytics platform.
Benefits and Features
Active Video Engagement: Only AgendiZe offers best-in-class Call Tracking, Click-to-Call and Click-to-Chat functionality for online videos, allowing audiences and potential customers to contact a business live while watching a video ad or clip.
Live Contact: Only AgendiZe offers best-in-class Call Tracking, Click-to-Call and Click-to-Chat functionality for online videos, allowing audiences and potential customers to contact a business live while watching a video ad or clip.
Social Network and Community Features: AgendiZe Video-to-Action API also integrates Click-to-Save and Share functionality that promotes viral word of mouth across more than 100 services from Facebook to MySpace, Digg, del.icio.us, AIM, SMS, address books, local maps and more. The API also features commenting, voting, rating and other community interaction features.
Full Branding Retention: AgendiZe Video-to-Action API tools are fully customizable and are designed to seamlessly integrate with any marketing campaign. Marketers and publishers retain full control over the look, feel and branding of their video player and content.
Unified Reporting Dashboard: Advanced reporting features give marketers and publishers a comprehensive view of all user interactions across one or more marketing campaigns simultaneously. Customized reports on calls, chat sessions, social network sharing, emails and other user interactions can all be accessed from a single, unified dashboard, which can be integrated into any existing marketing or analytics platform.
Rapid Deployment: Whether it’s for a single video or a massive online video marketing campaign, AgendiZe Video-to-Action API features can be fully customized and easily installed in any Flash or Adobe Flex application or video player. AgendiZe provides extensive documentation and consulting services to make the implementation process quick and simple.
Proven enterprise-class technology: Now any marketing agency or online video publisher can benefit from the same technology platform that powers today’s leading online video distribution, Yellow Pages and directory companies. Proven in over 1,200 implementations across more than 2M advertisers in 10 countries, AgendiZe Call-to-Action platform is fully optimized to scale to meet the needs any size campaign.